Most of us in the internet business want to increase our domain’s visibility in as many ways as possible – getting the word out about our amazing blog, service or product is an important part of our success. One method of ensuring people see our domains is to use a domain-based email address, as opposed to a free email provider address.
This installment of our Google Analytics (GA) Boot Camp is going to touch briefly upon the Advertising section of Standard Reporting. We find it beneath the Audience section, which we just wrapped up in our last Camp.
Since most of our Black Chicken Host customers are bloggers and not eCommerce sites, we’re not going to spend an inordinate amount of time on this today. Rather, we’ll familiarize you with the terms, provide you with links to helpful documentation, and then move along to Part Three of today’s Camp which will cover our old friend, Traffic Sources.
Today we’re going to show you our second-favorite Analytics area, Visitors Flow. This informative screen only falls behind Real-Time track in terms of nifty-ness in our view. Erin is partial to the image to the left, because it reminds her of nerves coming out of a human spinal column (she is a little bit of an anatomy geek.)
To help us set up our Boot Camp today, let’s see what Google says: “Visitors Flow is a graphical representation of the paths visitors took through your site, from the source, through the various pages, and where along their paths they exited your site.” Neat!
Now is as good a time as any to point out some of the bells and whistles of select reports pages. Not all of these options are available on every report, but we’ll show you where to look.
In the top right corner of most line graphs, we set the timeframe for the information:
Get this – we’re almost halfway through the Standard Reporting tab! Soon, you’ll be a total pro at Google Analytics (GA.)
Tonight’s installment covers the Technology, Social, and Mobile menus, which we find under Standard Reporting, Audience.
Hello, Boot Campers!
Welcome to Day Four of our Google Analytics Boot Camp. Are your eyes bleeding yet? Are you dreaming of pie graphs and metrics? We are.
Today, we’re covering the Behavior area, which is in our Standard Reporting tab on the Admin Dashboard within Google Analytics (GA.)
We’re just going to hit two quick bits tonight, before it gets too late to learn anything new.
These two topics, Custom Variables and User Defined, are considered advanced topics, and we’re not going to go into them in-depth here. We did want to provide some resources, however, for readers interested in customizing their Analytics code and reports. up
Buon giorno, Boot Campers!
Today, we’re moving on to the Standard Reporting tab, which is just to the right of the Home tab:
We’re back, Boot Campees!
In the second installment of today’s Boot Camp, we’re going to briefly discuss how Real-Time tracking can be useful (and fun) after you do a social media campaign, and then move into the next area of the Google Analytics (GA) Home tab – Intelligence Events.
Ahoy, Boot Campers!
Welcome to Day Two of our Google Analytics Boot Camp.
Today, we’ll continue exploring the Home tab on the Analytics administrative dashboard – specifically, Real-Time tracking.
One of our favorite features of Analytics is the Real-Time tracking; this shows you active users on your site Right Now, where they came from, where they are located geographically, what they’re looking at, and how many pages have been clicked in the last 30 minutes. It’s terribly, terribly spiffy. Continue reading